Recruiting campaigns cause high costs. Therefore, solique continuously evaluates the performance of job advertisements on online platforms for its customers. The results are graphically presented in a dashboard for a data-based optimization of ad strategies.

Since job postings and application processes are increasingly being handled digitally, tracking and data protection-compliant evaluation of all interactions is no longer a technical problem. Companies that record and commission their job advertisements in a focused manner via a multiposting provider such as solique are fundamentally advantageous due to the seamless and media-independent analysis options. The evaluation of all publications reveals: Which job advertisement has received how much attention – depending on the used platforms –, led to how many applications and caused which costs?

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